Barbara Corcoran’s Top Real Estate Investment Advice for 2025: Why Multi-Family Homes Are Your Best Bet

Barbara Corcoran, the real estate mogul turned “Shark Tank” star, has built an empire on savvy investments, sharp instincts, and an unwavering belief in the power of real estate. Known for her rags-to-riches story, Corcoran has always had a pulse on the market, and in 2025, she’s offering bold advice for investors looking to make their move especially those with $100,000 to invest.

Why Now is a Great Time to Invest

Despite the current uncertainty surrounding the housing market, Corcoran believes that 2025 presents a prime opportunity for those with the capital to act. She encourages investors to take advantage of the wavering market while others hesitate. In a recent TikTok video, she explained that while many are sitting on the sidelines, waiting for the “right time,” those who have the funds should not wait, they should invest now.

“When others are wavering, that’s the moment to jump in,” Corcoran shared. “If you’ve got the money, don’t sit around.”

The Best Investment Strategy in 2025: Two-Family Homes

When asked where someone with $100,000 should invest in real estate, Corcoran didn’t hesitate for a second. Her advice? Invest in a two-family house.

Corcoran recommends purchasing a property where you can live in one unit and rent out the other, essentially having tenants pay your mortgage. The beauty of this strategy, according to Corcoran, lies in the ability to live for free while building equity.

“Living half in, get the other people paying the rent and paying off the mortgage,” Corcoran said. “It’s an easy way to start building wealth without all the risks that come with other kinds of real estate investments.”

This strategy works particularly well when the down payment is at least 20% a crucial part of Corcoran’s “Golden Rule” for real estate investing. Additionally, by choosing an up-and-coming neighborhood, investors can see a significant return on investment through appreciation and the eventual sale of the property.

Why Residential Real Estate Remains the Best Bet

While Corcoran has diversified her business portfolio over the years, she remains a staunch believer in the long-term stability of residential real estate. Throughout her career, Corcoran has always emphasized that people need a place to live, a basic need that remains constant, even through economic fluctuations.

“People need a place to live,” Corcoran said, reflecting on her journey in the real estate industry. “I felt there was always a need for it, and through the highs and lows in the New York City marketplace, people always needed a place to live. So, I figured I could always make a buck.”

This foundational principle has driven her success and remains the cornerstone of her real estate strategy. While others may chase after high-risk ventures, Corcoran focuses on residential properties where demand is constant and competition is fierce.

Navigating the 2025 Housing Market

While the housing market in 2025 is still navigating challenges, including high home prices, slow demand, and longer selling times, there are still opportunities for investors who think creatively. According to a recent Redfin report, although homes are taking longer to sell, some markets remain hot.

Corcoran’s advice is clear: look for safe, eco-friendly locations and mixed-use developments that offer flexibility for different types of tenants. As the real estate sector diversifies, being open to opportunities in varied markets could offer investors relief, especially during uncertain times.

“Today’s market has led investors to diversify their investments in various real estate classes,” said Jordan DeBrincat Mintzas of Altree Developments. “It offers a sense of relief during times like these.”

The Bottom Line: Stick to What Works

While Corcoran acknowledges the temptation to jump into trendy markets or riskier ventures, she urges investors to remember what works. Residential real estate, particularly multi-family properties, remains a proven strategy for generating long-term wealth.

If you’re looking to invest in real estate in 2025, Corcoran’s advice is simple: find a two-family home, live in one unit, rent out the other, and let your tenants help pay the mortgage. With her guidance, you can enter the market with confidence, even in an uncertain environment, and start building wealth the same way Corcoran did one savvy investment at a time.