Surge in Off-Plan Property Sales in Dubai Exceeds AED 90 Billion in 2025, Driven by Strong Foreign Demand
Dubai, UAE – Dubai’s off-plan property market has reached a significant milestone in 2025, with sales surpassing AED 90 billion, according to a recent survey by W Capital, a leading Dubai real estate brokerage. The surge in off-plan property sales, which has become a favored investment choice for both local and international buyers, highlights the growing appeal of the Dubai real estate market.
Based on data from the Dubai Land Department (DLD), the survey revealed that from January to May 15, 2025, there were 40,500 off-plan property transactions, accounting for a substantial 38% of total market sales. These off-plan transactions included 36,359 residential units and 4,141 buildings. In comparison, ready-built properties, which recorded AED 147.4 billion in sales, made up 62% of the market during the same period.
Factors Fueling Off-Plan Property Demand
Walid Al Zarooni, CEO of W Capital, attributes the robust demand for off-plan properties to a variety of factors that make them an attractive investment option. Key among these factors is the competitive pricing of off-plan properties, which are typically offered at 5% to 15% lower than their ready-built counterparts. This pricing structure allows investors to secure residential units at more affordable rates, appealing particularly to those seeking a bargain in a dynamic real estate market.
In addition, flexible payment plans have become a major draw. Many developers offer financing options that allow investors to pay only 50% upon delivery, easing the financial burden on buyers. These payment schemes, combined with high rental yields of up to 7%, have made off-plan properties a lucrative choice for investors looking for both capital appreciation and stable rental income.
A Bright Outlook for Dubai’s Real Estate Market
Looking to the future, Al Zarooni predicts continued growth in the off-plan property market. The emirate’s population growth expected to reach 5.8 million by 2040 along with the increasing demand for new housing units, will fuel further expansion in the real estate sector. Government investments in infrastructure and development projects are also playing a crucial role in shaping the future of Dubai’s real estate market.
“The diversity of off-plan projects in terms of location, design, and finishing standards further enhances Dubai’s appeal as a global investment hub,” said Al Zarooni. “The range of available options caters to a wide spectrum of investor preferences, from high-end luxury developments to more affordable units, making Dubai an attractive destination for investors of all types.”
Government Support and Investor Confidence
Al Zarooni highlighted that Dubai’s stable and secure investment environment, bolstered by modern real estate regulations and investor protections, is another key factor driving the success of off-plan property sales. Laws that protect investor rights, along with strict licensing requirements for developers, have increased transparency and reduced the risks associated with property investment.
The UAE’s effective regulatory framework has not only reassured local investors but also encouraged foreign buyers, who are increasingly attracted by Dubai’s robust economy and promising real estate prospects.
Economic Impact of Global Events
The impact of global events hosted in Dubai has also contributed to the thriving real estate sector. Major international events have not only boosted the city’s economy but also accelerated the launch of new real estate projects, further stimulating demand for off-plan properties.
About W Capital:
Founded in 2007, W Capital Real Estate Brokerage specializes in property development, sales, rentals, and consulting services for real estate companies in the UAE. The company has facilitated over AED 200 million in property sales and continues to be a key player in Dubai’s real estate market.
About Walid Al Zarooni:
Walid Al Zarooni is the founder and Chairman of W Capital. A certified real estate expert with the Dubai Real Estate Regulatory Agency (RERA), he is also the author of Secrets of the Smart Real Estate Investor. Al Zarooni is widely recognized for his expertise and active presence on social media, where he shares real estate advice and industry insights with a global audience.
As Dubai continues to cement its position as a global investment hub, the outlook for off-plan properties remains exceptionally strong, with significant growth expected in the years ahead.
